I think it’s an incredible opportunity to showcase their innovation, their ideas, whatever solutions they bring to bear because of the access that you get to such a broad range of potential partners. You know, being part of the Comcast family alone is a huge value add for these startups. You gotta put the time in. You got to make a commitment to do it, and you’ll get the return commitment back from everybody who’s involved because everybody is highly involved and engaged in the process.
NASCAR