We connect the world’s top sports tech startups to the top sports partners.
Technology and sports move fast. To keep up, we provide our partners with early access to the latest and greatest tech in the game. Fueled by innovation, we lead the way by bringing the technology of tomorrow to the teams, media companies, athletes and fans of today.
The Partners
NBC Sports
OVERVIEW
As a leader in sports media, NBC Sports Group serves
sports fans 24/7 with premier live events,
insightful studio shows, and compelling original
programming. We’re currently looking for new
technologies around the themes of ad innovation,
video platforms, AI-driven content curation, sports
betting experiences, esports, driving youth sports
participation and how our audiences consume sports.
NBC Sports Group consists of a unique array of
sports assets and some of the most prestigious
sports properties in the world. We possess an
unparalleled collection of television rights
agreements including The Olympics, NFL, NHL, NASCAR,
The Open Championship, Kentucky Derby, Premier
League, Tour de France, French Open, IndyCar, and
many more.
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ADVISORS
Will McIntosh
Executive VP, Digital and Sports Consumer Business
Lora Dennis
Senior Vice President of Digital Media for NBCUniversal Local
Jenni Storms
Chief Marketing Officer and Executive Vice President, Content Strategy
TESTIMONIAL
Sometimes you think you've seen it all. But when you
look at the companies that are in this accelerator
program, they are doing things that are extremely
innovative. We've been exposed to things in Esports that
we were not aware of, that we had not even thought of.
We've been exposed to new technologies to use to
automate better production of live sports.
Will McIntosh
Executive VP, Digital and Sports Consumer Business
Sky Sports
OVERVIEW
Centered around the consolidation and
improvement of the fan experience, Sky Sports
focuses on enhancing fan engagement both at the
venue and remotely. Sky powers the social nature of
viewing sports and allows friends to connect for
shared experiences in real-time. Its mobile device
view allows for the experience to occur right at
your fingertips so you can engage from anywhere with
customized content.
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ADVISORS
Steve Smith
Executive Director
David Gibbs
Digital Director
James Clement
Director of Operations
TESTIMONIAL
We spent a week nurturing connects between the startup
founders and heavyweight sports partners including WWE,
US Olympics, Sky Sports, NASCAR, PGA Tour, NBC
Sports. Biggest learning isn’t a surprise…The
conversations that happened over a sandwich, in the
queues and in the “between-times” were the most
powerful. It’s not always possible but it’s hugely
powerful to “sleep on it”, to allow other conversations
to add layers of context and to just plain get to know
each other. Something we don’t seem to value or plan for
in today’s hectic digital business landscape.
Dino Burbridge
Innovation Coach
GOLF
OVERVIEW
Twenty five years ago, GOLF Channel
launched the first single sport network in the
world. Our culture is rooted in an entrepreneurial
spirit with a passion to build new things. We’re
investing in technology to bring new experiences to
the golf course and new ways to experience and play
the game. GOLF Channel has a history of deepening
its technology through acquisition and integrating
startups into its business to help them learn and
grow.
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ADVISORS
Amanda Norvell
Vice President Direct to Consumer Products & Services
Justin Tupper
Senior Vice President Emerging Business
TESTIMONIAL
For us to be able to be a part of the accelerator and to
see what these entrepreneurs are creating and then to be
able to just work alongside them to help kind of
slightly, you know, maybe help them take a little bit of
a left or a right to really get their product to a place
that is going to make an immediate impact. I think
that's been a huge opportunity for us.
Amanda Norvell
Vice President Direct to Consumer Products & Services
Comcast Spectacor
OVERVIEW
Comcast Spectacor is a professional
sports and live entertainment company that is part
of Comcast Corporation, a global media and
technology leader that operates Comcast Cable,
NBCUniversal and Sky. Headquartered in Philadelphia,
Comcast Spectacor owns and operates the Wells Fargo
Center arena and complex, as well as a portfolio of
professional sports teams that includes the National
Hockey League’s Philadelphia Flyers, the Overwatch
League’s Seoul Infernal, the National Lacrosse
League’s Philadelphia Wings and the Maine Mariners
of the ECHL. Our world-class stage and broad
portfolio of professional sports teams excite and
inspire millions around the world. We have a passion
for excellence that fuels our winning culture,
ignites our teams and elevates the fan experience.
Through innovation and new technology, we are
constantly evolving through the promotion of live
event advancements.
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ADVISORS
Sam Ebb
Vice President Business Strategy and Analytics
Ilkka Kort
Vice President Ticketing
TESTIMONIAL
The Comcast Sports Tech Accelerator provides a really
unique opportunity to interact with high potential
companies at the cutting edge of sports and
entertainment innovation. And it's not just interacting
with those companies, it's getting to ideate with those
companies and think about what their future looks like.
Sam Ebb
Vice President Business Strategy and Analytics
NASCAR
OVERVIEW
At NASCAR, technology is in everything we
do. We’re not afraid to take risks and we understand
how technology drives fan engagement. We have a
massive and passionate fan base and are constantly
looking to technology to make the race experience
better for our fans. We are always on the hunt for
new ideas and have the infrastructure to fast-track
those new ideas into the field and scale across all
of our racetracks and events. Based in Daytona
Beach, Florida, with offices in eight cities across
North America, NASCAR sanctions more than 1,200
races in more than 30 U.S. states, Canada, Mexico,
and Europe.
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ADVISORS
Tim Clark
SVP & Chief Digital Officer
Craig Neeb
Executive Vice President and Chief Innovation Officer
Christine Stoffel-Moffett
Vice President, Enterprise Technology
TESTIMONIAL
I think it's an incredible opportunity to showcase their
innovation, their ideas, whatever solutions they bring
to bear because of the access that you get to such a
broad range of potential partners. You know, being part
of the Comcast family alone is a huge value add for
these startups. You gotta put the time in. You got to
make a commitment to do it, and you'll get the return
commitment back from everybody who's involved because
everybody is highly involved and engaged in the process.
Craig Neeb
Executive Vice President and Chief Innovation Officer
PGA TOUR
OVERVIEW
The PGA TOUR is the world’s premier
membership organization for touring professional
golfers. Founded in 1938, engagement and innovation
have always been the priority for our global members
and fanbase. From lasers, radar, and cameras, we
have tracked shots, media, and player performance
for decades. Investing in technology helps us get
ahead of the game.
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ADVISORS
Chris Wandell
Vice President Media Business Development
Scott Gutterman
Senior Vice President Digital Operations
Lance Stover
Senior Vice President New Ventures
TESTIMONIAL
I think there's several technologies and several
companies are they're interesting in all sorts of
different ways. So this is, you know, the first chance
for us to kind of really get deep and kind of get to
know the founders and understand the story and see what
applies, you know, to to the PGA Tour in particular. So,
you know, just interested to explore that further north.
Lance Stover
Senior Vice President New Ventures
WWE
OVERVIEW
WWE creates and delivers family-friendly
original content 52 weeks a year to a global
audience that can be seen in more than 900 million
homes in 28 languages across 180 countries. In the
U.S., NBCUniversal’s streaming service, Peacock, is
the exclusive home to the award-winning WWE Network
which includes all live pay-per-views, scheduled
programming and a massive video-on-demand library.
WWE is seeking out technology and innovations to
enhance its fan and content viewing experience.
Senior Director, Global Strategy and Corporate Development
Rina Thakker
Vice President, Technology Strategy & Operations
TESTIMONIAL
Without the structure of the Comcast SportsTech Program,
we are concerned we would revert to our old ways and
lose the structure and discipline necessary to be
successful.
Rina Thakker
Vice President, Technology Strategy & Operations at WWE
US Ski & Snowboard
OVERVIEW
U.S. Ski & Snowboard is a world leader in
snowsports and we’re always looking for new ways to
maintain that competitive edge. Our athletes
continually inspire us to push boundaries,
experiment, and iterate until we get it right. We’re
focused on technology and innovation in order to
learn everything about speed, safety, and
performance analysis. We’re looking for new
technologies and wearables that give our athletes
and coaches the data that they need to put more of
our athletes on the podium. We are also seeking new
ways to connect and engage with our current and
future fans and members.
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ADVISORS
Meghan Leaver
Director of Global Partnerships
TESTIMONIAL
What sets Comcast Sports Tech apart is very much the
partner and the intimacy that it's created within that
it's not just a mentor is not just a name on a board or
a one phone call in three months as a sort of stepwise
process, which is really unique across the accelerators
that I've been involved in. And so I think there's a
huge value out of that, specifically on the personal
relationships that are going to be built with really
influential partners.
USA SKI & SNOWBOARD
High Performance Director
USA Swimming
OVERVIEW
In our sport, we need to provide athletes
with every possible advantage. If there’s a tool or
technology that can shave 1/100th of a second off of
our athlete’s time, it can mean the difference in
winning a gold medal. It’s imperative that we
provide data to our athletes and coaches as fast as
possible to improve their training and competition.
Technology we use must be portable, adaptable, and
flexible. Combining technology and water is a big
challenge and we’re looking for startups that can
develop these unique solutions. USA Swimming is a
fertile ground for entrepreneurs who want to bring
out the top level of performance for our
athletes.
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ADVISORS
Matt Barbini
National Team Director of Performance
Dan McCarthy
Managing Director of Sport Development
Joel Shinofield
Managing Director of Sport Development
MJ Truex
Senior Director, Education & Programs
TESTIMONIAL
It's really nice to be in the early stage of the
development of a technology and to feel like we have
partnership in the development. This has given us the
opportunity to connect with numerous companies that are
early enough stage that we can help. We can communicate
the needs that we have and they can try to solve those
problems. And so for us, being a partner and being
involved at an early stage as opposed to being just the
consumer is a really nice integration and is a very
productive way for us to work.
USA SWIMMING
National Team Director of Performance
USA Cycling
OVERVIEW
USA Cycling is the national governing
body for the sport of cycling and oversees the
disciplines of road, track, mountain bike,
cyclocross, and BMX. With a mission to develop the
sport of cycling in the United States and to achieve
sustained international racing success, USA Cycling
supports cyclists at all levels. We want to provide
our athletes with the best tools and resources to
perform at the highest level and to help us identify
potential national team athletes. We are always
looking for new ways to engage our current members
and future fans.
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ADVISORS
Jim Miller
Chief of Elite Athletics
Jamie Staff
High Performance Director
TESTIMONIAL
Being a part of the Comcast sports accelerator for USA
Cycling allows us to have a lens into what's coming,
what innovations are happening, what technology is out
there.How do we become better at our business? How do we
get better at providing or providing our athletes with
some of the best technology to make them faster,
providing our members with new and innovative ways to
engage on the bike and engage with communities.