Inside Track

Media Highlight Reel: Comcast SportsTech Accelerator Launch

One of the absolute best parts of launching the Comcast NBCUniversal SportsTech Accelerator has been seeing the various news stories and media reports published into the world.

These stories represent the culmination of hard work behind the scenes and are an opportunity to show both the sports industry and entrepreneurs that we’re committed to collaborating with startups and their founders to change the world of sports.

What makes this even more special has been seeing how local and regional media are reacting to the startups that we selected who represent their cities, states, and countries. From here in Georgia to Geneva, Switzerland, the local press has given great shout-outs to the startups participating in our 12-week accelerator program.

Here is a round-up of some of the best coverage from the last few weeks.

First, a few editorial highlights: 

Comcast NBCUniversal picks 10 sports and esports startups for SportsTech Accelerator | Via: VentureBeat

Comcast NBCUniversal today announced it has picked 10 sports tech and esports startups for the first annual Comcast NBCUniversal SportsTech Accelerator. Comcast NBCUniversal is investing $50,000 in each startup and training them for 12 weeks, in partnership with Boomtown Accelerators. Two of the winners are esports companies.

A New Accelerator Program for Startups in Sports Technology Industry | Via: Cheddar

Jenna Kurath, Head Of Comcast NBCUniversal’s SportsTech Accelerator provides details about the new program helping startups develop and grow innovations that can impact the next generation of sports.

Comcast NBCUniversal SportsTech Accelerator Launches With 10 Startups | Via: Sportico

The 10 companies chosen from more than 1,000 applicants are:

—Ane Swim, an apparel company aimed at diverse swimmers
—Dibz, a tech service to help fans upgrade seats
—Eon Media, a video streaming software firm
—GlobalM, a low-latency streaming tech provider for broadcasters
—nVenue, an analytics company focused on fan engagement
—Safety Skin, a body care product producer for outdoor athletes
—Sharper Sense, a brain hacking startup
—The Sonar Company, an ultrasonic data transmission business
—StreamRecap, a highlight creation organization
—XiQ, a company developing smart devices for vehicles

Matt Barbini, the national team director of performance for USA Swimming, called the partnership “a breath of fresh air and a step forward for us.” Rather than dealing with inbound pitches for technology products, the sporting body can connect with companies early to see how their tools could be crafted to work in his sport’s underwater world.

Comcast NBCUniversal Launches First SportsTech Accelerator | Via: SportTechie

Selected companies include Toronto’s Dibz, which provides text messaging technology for venue guests to upgrade to unsold seats, and Cleveland’s Safety Skin, which sells reflective safety gear and other products for roadside runners and cyclists. The program ends with founders pitching to venture capitalists and industry executives during an online demo day on May 26.

Comcast NBCUniversal Announces the 10 Startups Selected for the Inaugural SportsTech Accelerator, powered by Boomtown | Via: Yahoo!

The founders will participate in this immersive accelerator from cities across the globe, including Atlanta, New York, Los Angeles, Toronto, and Geneva, Switzerland.

The companies will engage in a custom curriculum featuring workshops on fundraising, sales, marketing and branding, product/market fit, mental health, company culture, and working with corporations, and will meet seasoned startup founders who will share their insights on building and selling highly successful businesses. In the future, each company will have the opportunity to work at Comcast NBCUniversal’s Central Division Innovation Center in Atlanta at Truist Park, which overlooks the Atlanta Braves stadium.

“At Comcast NBCUniversal, sports, entertainment, and technology are central to what we do across our streaming, broadband, and aggregation businesses. Our inaugural SportsTech accelerator brings together this focus with our long tradition of working with founders and startups,” said Sam Schwartz, Chief Business Development Officer, Comcast Cable. “In collaboration with our partners who represent some of the strongest brands in sports, we are excited to mentor and learn from these founders and see how their technologies can drive innovation in the sports and entertainment industry.”

Interested in following the work of our cohort of startups in the 2021 Comcast NBCUniversal Accelerator? Be sure to register for our SportsTech Accelerator Demo Day where you’ll get to watch all ten teams share their work with you!

Register Now


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